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Why did we choose to create a superfood powder blend?

We want you to feel good on the inside, so you can feel good on the outside. Our superfood powder blends are 100% natural with no hidden nasties.

“We created our brand healthxcel, a vision to empower and educate people to enhance their health and wellbeing through our range of nutritious superfood powder blends..”


Founders of healthXcel.

For many years, Aren and I have always been into our health and fitness. With Aren being a part-time personal trainer, and me as a pharmacist eager to help people make healthy lifestyle choices we both became very frustrated in the need for there to be more education on eating and drinking healthier, or exercising, rather than rely on being on medication or people making excuses for not eating well due to work commitments and other things. To be honest, we simply became SICK of hearing the excuses …

Over the years, being into our fitness & health we have trialled and tested so many green blends that are already out on the market and finding one that ticked off all our boxes was proving to be difficult. We found that we always stumbled on a problem which some of you may even relate to:

  • They were too expensive
  • They didn’t taste great
  • They contained far too many ingredients which meant each serving wasn’t really going to contain enough to have any sort of nutritional benefit
  • They only contained basic ingredients such as spinach, broccoli, carrots etc (whilst there’s nothing actually wrong with this, for us, we buy these vegetables from the grocers anyway and we wanted much more than just your standard vegetables) 
  • They often caused gastro-intestinal disturbances
  • We didn’t really see much of a difference when we took them

..and you get the picture! We searched and searched until we gave up and just decided to stop taking a green blend completely and ensure we lived a healthy lifestyle instead. 

However, not so long after Aren and I went travelling, and in the space of 2 years we travelled to Rome, New York, Singapore, Thailand, Hong Kong, Austria, Miami and Japan. Whilst on our travels, we found it really hard to maintain a healthy lifestyle. Lack of fitness centres, eating all the scrumptious food you can find, drinking cocktails till the early hours of the morning, meant our health took a serious toll on us. It was only then, did we again suggest requiring some sort of green juice to help give us some nutrients and the goodness our bodies were craving for, that we decided we now need to take the matter into our own hands and try and create our own. 

After much research, we decided we wanted to create a superfood blend that was suitable for EVERYONE. Not just for the fitness fanatics, but for those who don’t know much about their health, for those busy working mums/dads who don’t have time to eat well, for those who work 100 hour weeks as entrepreneurs who require an energy boost, for those who work in corporate jobs who feel fatigued and lack concentration, for those who travel and want to ensure they stay hydrated and not nutrient deficient, and so in December 2019, we created our brand healthXcel, a vision to empower and educate people to enhance their health and wellbeing through our range of nutritious superfood blends! We hope you enjoy them as much as we do!

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